Located in Hội An – a peaceful World Heritage town on Vietnam’s central coast – Bay Bay Linen was born from a love for natural materials and thoughtful design.

In Vietnamese, “bay” means to fly, and “bay bay” evokes something flowy, soft, and free – a feeling of levity, romance, and quiet ease.

Each garment is carefully handcrafted by local women in our small workshop. We start with simple forms and timeless shapes, but always leave space for creativity – a cut, a tie, or a detail that makes each design feel personal and different.

Made with premium washed linen, our clothing is light, breathable, and made to move with you – whether you’re walking through the city, by the sea, or just slowing down at home. Every piece is designed to shift easily between moods and moments.

We’re building a small community of people who share our values – choosing quality over quantity, and finding beauty in simple, sustainable things. If that sounds like you, we’re happy you’re here.

Bay Bay Linen Team